Resham Dankh 3rd day collections

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Shruti

@shruti

Alumni

+ 9

Posted: 18 years ago

Launch barometer reports the performance of new launches over their first six episodes. Cumulative reach for a given episode indicates the percentage of people who have seen the program at least once till that episode.

Target Group: 4 years+ , Individuals, C&S homes

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Banoo Main Teri Dulhann (Zee TV)	14 Aug.'06	Mon-Thu	R%	1.1	1.2	1.1
Cum reach %	2.9	4.8	6.2
Resham Dankh (Star One)	14 Aug.'06	Mon-Thu	R%	0.2	0.1	0.2
Cum reach %	0.8	1.3	1.9
FIR (SAB)	27 Jul.'06	Thu	R%	0.4	0.2	0.1
Cum reach %	1.1	1.8	2.1
Ishq Ki Ghanti (SAB)	26 Jul.'06	Wed	R%	0.2	0.1	0.1	0.1
Cum reach %	0.5	1.0	1.6	2.1
Yes Boss (SAB)	25 Jul.'06	Tue	R%	0.2	0.2	0.2	0.1
Cum reach %	0.8	1.5	1.9	2.3
Ji Behenji (SAB)	24 Jul.'06	Mon	R%	0.3	0.4	0.2	0.3
Cum reach %	0.8	1.5	2.1	2.7
Naya Office Office (Star One)	21 Jul.'06	Fri	R%	0.3	0.5	0.3	0.2
Cum reach %	1.0	2.7	3.5	4.0
The Great Indian Laughter Champions 2 (Star One)	14 Jul.'06	Fri	R%	2.1	1.6	1.9	2.1	1.8
Cum reach %	5.0	8.0	10.8	13.1	14.8
Cartoon Network Ki Duniya (DD1 National)	08 Jul.'06	Sat	R%	0.1	0.1	0.1	0.2	0.1	0.0
Cum reach %	0.4	1.1	1.6	2.3	2.6	2.8

Target Group: C&S Homes, College Student, SEC ABC

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Banoo Main Teri Dulhann (Zee TV)	14 Aug.'06	Mon-Thu	R%	1.2	0.7	0.9
Cum reach %	3.0	4.9	6.9
Resham Dankh (Star One)	14 Aug.'06	Mon-Thu	R%	0.2	0.1	0.4
Cum reach %	0.6	0.9	3.1
FIR (SAB)	27 Jul.'06	Thu	R%	0.4	0.1	0.4
Cum reach %	1.0	1.3	2.1
Ishq Ki Ghanti (SAB)	26 Jul.'06	Wed	R%	0.1	0.1	0.0	0.2
Cum reach %	0.6	1.4	2.1	2.7
Yes Boss (SAB)	25 Jul.'06	Tue	R%	0.3	0.2	0.1	0.3
Cum reach %	1.4	1.8	2.6	2.8
Ji Behenji (SAB)	24 Jul.'06	Mon	R%	0.2	0.7	0.3	0.3
Cum reach %	1.0	3.1	4.0	4.9
Naya Office Office (Star One)	21 Jul.'06	Fri	R%	0.7	0.8	0.1	0.0
Cum reach %	1.7	3.3	3.8	3.8
The Great Indian Laughter Champions 2 (Star One)	14 Jul.'06	Fri	R%	3.0	2.6	2.2	2.2	1.2
Cum reach %	7.5	11.9	14.8	17.3	18.3
Cartoon Network Ki Duniya (DD1 National)	08 Jul.'06	Sat	R%	0.1	0.1	0.2	0.1	0.0	0.0
Cum reach %	0.7	0.9	1.6	1.9	1.7	1.8

Target Group: C&S Homes, CWE, SEC ABC

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Banoo Main Teri Dulhann (Zee TV)	14 Aug.'06	Mon-Thu	R%	0.8	0.9	1.5
Cum reach %	2.3	4.3	6.2
Resham Dankh (Star One)	14 Aug.'06	Mon-Thu	R%	0.1	0.2	0.1
Cum reach %	1.4	1.1	1.4
FIR (SAB)	27 Jul.'06	Thu	R%	0.4	0.3	0.2
Cum reach %	1.3	1.7	2.3
Ishq Ki Ghanti (SAB)	26 Jul.'06	Wed	R%	0.2	0.2	0.1	0.3
Cum reach %	0.7	1.5	2.4	3.3
Yes Boss (SAB)	25 Jul.'06	Tue	R%	0.3	0.3	0.2	0.2
Cum reach %	1.4	2.3	2.7	3.1
Ji Behenji (SAB)	24 Jul.'06	Mon	R%	0.5	0.5	0.4	0.2
Cum reach %	1.3	2.0	2.9	3.5
Naya Office Office (Star One)	21 Jul.'06	Fri	R%	0.5	0.7	0.2	0.3
Cum reach %	1.6	3.4	4.4	5.2
The Great Indian Laughter Champions 2 (Star One)	14 Jul.'06	Fri	R%	2.2	2.0	2.3	2.4	2.7
Cum reach %	5.4	8.5	11.7	14.8	17.6
Cartoon Network Ki Duniya (DD1 National)	08 Jul.'06	Sat	R%	0.1	0.2	0.1	0.2	0.2	0.1
Cum reach %	0.3	1.5	1.9	2.7	2.8	3.0

Target Group: C&S Homes, HW, SEC ABC with Children in HH

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Banoo Main Teri Dulhann (Zee TV)	14 Aug.'06	Mon-Thu	R%	1.4	0.5	1.7
Cum reach %	2.5	3.7	5.9
Resham Dankh (Star One)	14 Aug.'06	Mon-Thu	R%	0.0	0.2	0.2
Cum reach %	0.1	1.0	1.7
FIR (SAB)	27 Jul.'06	Thu	R%	0.4	0.0	0.2
Cum reach %	1.3	1.3	1.8
Ishq Ki Ghanti (SAB)	26 Jul.'06	Wed	R%	0.1	0.0	0.1	0.1
Cum reach %	0.5	0.7	1.0	1.9
Yes Boss (SAB)	25 Jul.'06	Tue	R%	0.2	0.2	0.1	0.1
Cum reach %	0.8	1.6	1.9	2.0
Ji Behenji (SAB)	24 Jul.'06	Mon	R%	0.2	0.3	0.2	0.2
Cum reach %	0.6	1.2	2.2	2.9
Naya Office Office (Star One)	21 Jul.'06	Fri	R%	0.4	0.6	0.2	0.2
Cum reach %	0.9	2.7	3.8	4.4
The Great Indian Laughter Champions 2 (Star One)	14 Jul.'06	Fri	R%	2.4	1.3	2.3	2.0	2.5
Cum reach %	6.2	8.4	10.9	14.3	17.2
Cartoon Network Ki Duniya (DD1 National)	08 Jul.'06	Sat	R%	0.4	0.3	0.0	0.1	0.0	0.0
Cum reach %	0.7	2.3	2.6	3.5	3.6	3.6

Target Group: C&S Homes, HW, SEC ABC

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Banoo Main Teri Dulhann (Zee TV)	14 Aug.'06	Mon-Thu	R%	1.7	1.1	1.6
Cum reach %	3.1	4.9	6.8
Resham Dankha (Star One)	14 Aug.'06	Mon-Thu	R%	0.1	0.2	0.1
Cum reach %	0.6	1.3	1.8
FIR (SAB)	27 Jul.'06	Thu	R%	0.5	0.2	0.2
Cum reach %	1.5	1.8	1.4
Ishq Ki Ghanti (SAB)	26 Jul.'06	Wed	R%	0.1	0.2	0.2	0.1
Cum reach %	0.5	1.0	1.6	2.3
Yes Boss (SAB)	25 Jul.'06	Tue	R%	0.5	0.3	0.2	0.2
Cum reach %	1.8	3.1	3.6	3.8
Ji Behenji (SAB)	24 Jul.'06	Mon	R%	0.5	0.9	0.3	0.2
Cum reach %	2.3	3.0	3.9	4.6
Naya Office Office (Star One)	21 Jul.'06	Fri	R%	0.4	0.6	0.3	0.3
Cum reach %	1.3	2.9	4.0	4.9
The Great Indian Laughter Champions 2 (Star One)	14 Jul.'06	Fri	R%	2.7	1.9	2.5	2.5	2.4
Cum reach %	6.5	9.3	11.8	14.7	17.1
Cartoon Network Ki Duniya (DD1 National)	08 Jul.'06	Sat	R%	0.2	0.3	0.1	0.1	0.2	0.1
Cum reach %	0.6	1.7	2.0	2.7	3.0	3.1