Tribal future: Producer Shrishti Arya

Tribal future: Producer Shrishti Arya ( 'Twinkle Beauty Parlour') predicts that women will continue to rule the airwaves in the near future. "There has been a change in programming and TV is a lucrative career option. In the days to come, with the introduction of DTH (direct to home), the demographics of viewership will become clearer. This will help to enhance variety in programming and there will be several options to choose from. But family dramas will continue to be popular." -Nuzhat Aziz