Here's the link.
http://www.hindustantimes.com/YRF-show-inspired-by-Jeffrey-Archer-book/Article1-589340.aspx
Sony's marketing head, Danish Khan refused to comment. CEO NP Singh, however, says that the Sony-YRF shows will come in installments: "Bringing five shows at a time became chaotic. We couldn't focus. So, even with fabulous content we couldn't attract eyeballs."
Hope they do the promotions .