Colors has finally done it. It has surpassed STAR Plus by 25 GRPs. A couple of months weeks ago, Colors was almost close to STAR Plus, but the latter still held the No.1 slot.
As per TAM Media Research, in week 15, (C&S, 4+, HSM), Colors managed to rake in 292 GRPs, while STAR Plus garnered 267. Interestingly, Zee managed to fetch 236 GRPs, making it an equally interesting battle.
The relative channel shares of Colors and STAR Plus stand at 25 per cent and 22 per cent respectively.
credits goes 2 sanroy.