Indian Television - Then / Now / Next | DT 79 - Page 46

Originally posted by: MeNiyonika

Seriously its sooo tough. And LG shows have another level complicated names 'Tisham, Mohul, Kakon etc etc'. Names bhi tough aur titles bhi tough. People here often make fun of her show titles. Kuch bhi ajeeb title hua people understands its LG show. 🤣

The felna Thelma dhelna selna type names get on my nerves. Our names are like Oishrjyaa and Abhilipsa and Ovhijeet.

Originally posted by: MeNiyonika

B - Bollywood had progessed quite a lot from masala films to actual content. So if audience watches a progressive movie then what could be the reason for not watching a progressive show. The best part about films is that there's no trp system its all buying a ticket and here in tv there exists a trp system which examines our views but not the quality of the content. Its high time we bring a device that could consider our views on the content and not just our 'views'.

Movie hum individually dekhte hai nd tv poore family ke saath so yahi answer hai tumhare question ka

Individually toh hum p*rn bhi dekh sakte hai but kya hum woh family ke saath dekh sakte hai??

https://www.indiaforums.com/video/kevin-almasifar-on-his-shocking-eviction-from-splitsvilla-13_518432

Kya chal raha hai

Originally posted by: MeNiyonika

Seriously its sooo tough. And LG shows have another level complicated names 'Tisham, Mohul, Kakon etc etc'. Names bhi tough aur titles bhi tough. People here often make fun of her show titles. Kuch bhi ajeeb title hua people understands its LG show. 🤣

Woh sreemoyee ka ek beta hai uska naam jumbo hai woh sunke mujhe jumbo circus yaad aati hai nd bahut hasi aati hai 🤣🤣

I may edit it later, posting cause aur kaha bolu ye 😂😂

I stalk reddit a lot, kind of like IF but Western. More traffic too. So they have indian subreddit and there is another subreddit rchodi. I used to think it's full of meme, edgy offensive dark but meme mostly. Aj sahi se stalk kiya, bhaisahab next level shit😂😂😂 clearly rw support. If anyone want do check out I want to talk, also don't want to offend anyone 😂

Originally posted by: IamRaj96

Movie hum individually dekhte hai nd tv poore family ke saath so yahi answer hai tumhare question ka

Individually toh hum p*rn bhi dekh sakte hai but kya hum woh family ke saath dekh sakte hai??

I completely disagree here. We dont watch tv serials now on Tv ? Do we ? Batao tum dekhte ho tv serials tv pe ? Now you have must got your answer. Our solution of quality content is only the consideration of tv and digital viewership system. Next year will bring that to us. It will not only collect data from the respective channel network OTT service but also youtube, facebook, twitter, instagram and from every social media platform that will help quality television shows a lot to grow in this crowded EMA saas bahu space. We are lucky our scientists will be the first to come up with this invention.

Originally posted by: IamRaj96

Woh sreemoyee ka ek beta hai uska naam jumbo hai woh sunke mujhe jumbo circus yaad aati hai nd bahut hasi aati hai 🤣🤣

Sreemoyee toh ek kaddu show. 😏

Beti ka naam Dithi, chote bete ka naam Dinka. Never heard these names in my whole 22 years life. 🤣

Originally posted by: IamRaj96

Yes ..... Woh kaafi details me research karte hai

Actually woh iss baat pe research nhi karte ki kitne log kharidte hai

But jab trp meters install karte hai tab homes select karte time poora survey karte hai ki ghar me kitne log hai , income kitna, cars kitni, flat hai ya bunglow etc. So iss hisaab se unko pata chalta hai ki yaha ke log actual me unka product kharid sakte hai ya nhi

Then inn homes ka jab data advertisers ko milta hai so ussi hisaab se woh apni ads place karte hai

For ex sp urban rich areas me jada dekha jata hai jaha logo ki economical condition achi hai toh sp pe mehengi car ya expensive products ki ads place kar sakte hai

If u see english channels pe mostly bahut expensive products ki ads aati hai but regular GEC pe nhi ....why?? Bcz english GEC dekhnewala audience kaafi urban nd rich hota hai

Whereas local regional channels pe tum agarbatti , saste sopas inki ad dekhoge bcz woh channels jadatar rural log dekhte hai but tum wahi agarbatti ki ad kisi english GEC pe nhi dekh paoge

Advertisers ko bahut detail me data milta hai ki yeh channel kounse kounse economic condition ke ppl dekhte hai nd ussike according woh apni ads place karte hai nd jitne jada log dekhte hai utna jada rates milta hai

i am not speaking about placement, unko chodo, apne dekta hai, based on our viewing patter GDN bi apko IF mein kafi sare ads dikhate hai, have you even purchased anything looking at them. Most just use ad blocker as they consider them as nuisance

Ap urban mein mercedes aur gao mein agar batti ka ads dikao 100, kaun bolta hai arre anupama ko jhingalala episode mein falana ads dekha tho mein ye product leta hun

Originally posted by: MeNiyonika

I completely disagree here. We dont watch tv serials now on Tv ? Do we ? Batao tum dekhte ho tv serials tv pe ? Now you have must got your answer. Our solution of quality content is only the consideration of tv and digital viewership system. Next year will bring that to us. It will not only collect data from the respective channel network OTT service but also youtube, facebook, twitter, instagram and from every social media platform that will help quality television shows a lot to grow in this crowded EMA saas bahu space. We are lucky our scientists will be the first to come up with this invention.

Haa toh hum tv pe nhi dekhte OTT pe dekhte hai right?? Tum bolti ho digital ka consider kyu nhi karte right??

India me TV penetration & digital penetration kitna hai malum hai ??

Tv ka pentration digital se almost 7-8 times jada hai so unn audience ka percentage kitna hoga jo tv shows ott pe dekhte hai ??

IPL hotstar pe 400-500cr kamati hai nd TV pe 3000cr so tum hi dekho kitna difference hai ??

Almost 6 times jada paise kamate hai woh TV pe

So consider ek show ek tv ke epi me 20-30 lakh ad revenue milta hai nd OTT pe 2 lakh

Tv show ke ek epi ka budget 10-15 lakh hota hai so yeh digital ka consider karne tum bolti ho kya woh evn justifiable hai consider karne??

Baaki kya loss me jaye kya woh log .... Agar itna asaan hota toh woh log consider nhi karte kya digital viewership tv show ke future decision me??

Then tum boli yt, fb nd baaki social media ka consider karo right?? Par yt fb pe kya poora epi daale kya?? Toh unke OTT apps ki growth kese hogi?? Unko subscription revenues kaha se milenge ??

2017

“We are happy to announce the launch of the EKAM, our digital offering. The ecosystem needs Measurement of both Video Ads and Content, whatever the pipe and device maybe. As the brand name suggests, BARC India is working towards its goal of integrating TV and Digital measurement. Our EKAM suite of products will be rolled out over the next 18-24 months. It will provide the industry with independent third party measurement, verification of audience and eventually viewability of video ads and content,” said Partho Dasgupta, CEO, BARC India.

https://brandequity.economictimes.indiatimes.com/news/advertising/barc-india-officially-launches-its-digital-measurement-service-ekam/58103710

2021

https://www.exchange4media.com/media-tv-news/we-are-9-to-12-months-away-from-deploying-tvdigital-measurement-sunil-lulla-112612.html