His movies are critically acclaimed and they bring in good money as well. Mostly apart from a Dhobi Ghaat which is perhaps too niche, they bring in humongous numbers. Even a flop film like Thugs of Hindustan opened to massive numbers at the box office.
Astute business sense makes him relevant amongst both the masses and classes, which is a rare feat in Bollywood IMO. He's not a fabulous actor and has glaring limitations, but he is on top of the game when it comes to winning over the neutral audience. The credibility attached to his name is enormous.
My only grouse against him: why doesn't he greenlight more experimental films? He's a mega star and they will get a decent initial at least.
But my question is: how does he manage to bridge the gap between masses and classes? Is it only business sense or some other factor? No doubt he has the best understanding of content, but what about the fact that he manages to please both the arty types and the massy types?
Discuss.
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