So, Mr Paras Chhabra talked about the 'brand' of Sidharth Shukla. The brand has been affected, that's the bitter truth. Not even his fans can justify his actions. Tell me, would you be willing to cast him in your project, if you're the producer?
Some girls might be going gaga over him but please do keep in mind the TRP audience also watch the show. If they can accept him as the Adarsh husband in Balika Vadhu and Dil se Dil tak, they can reject him in his future projects.
There's a reason contestants, specially TV celebs are image conscious when it comes to Bigg Boss.