Hum TV came out as the winner against market leader, Star Plus in the coveted 20:00 22:00 slot last night in UK, according to exclusive data obtained by BizAsiaLive.com.
The biggest show on the channel was Alif Allah Aur Insan' at 20:00 with 66,900 viewers, followed by Halki Si Khalish' at 21:00 with 56,200 viewers and Mohabbat Khwab Safar' at 22:00 with 34,600 viewers. In comparison to Star Plus, the 20:00 21:00 slot averaged at 36,500 viewers, while the 21:00 22:00 slot averaged at 33,800 viewers and the 22:00 23:00 slot was just slightly ahead of Hum TV with 38,300 viewers.