BARC Ratings - Week 23

First Previous

Page

Frequent Posters

Cerealgirl

@Cerealgirl

Rocker

Posted: 8 years ago

#21

Originally posted by: ..Anu
Well no show crossed 3 ,so it's cricket fever or audience are moving on from daily shows plus it's Ramzaan month.

I have no idea what's happening in kkb, so can't comment on the story line but it seems tv is in a bad state, only 2 daily shows are above 2 which is alarming.

Agree, Anu. I've been checking out the channels at 9pm and my mom has about 400 channels. I couldn't find any that kept my attention. Most of them are typical dramas. kKb is the best among these mediocre shows, which is not exactly a compliment. So I watch another South Indian show, which is way better than KKB. I feel after cricket, many may have turned to regional language shows.

Quote

Praveen

@Praveen_MSD

Navigator

Posted: 8 years ago

#22

Originally posted by: Cerealgirl

According to barc data in @praveen's post, viewers are watching sa re ga ma and naagin 2 over KKB.

Hi Prani...

@Bold Here LA mentioning about weekdays shows, while Sa Re Ga Ma and Naagin 2 are weekend shows...

Quote

Looks like you are new here. Register for free, learn and contribute.

Cerealgirl

@Cerealgirl

Rocker

Posted: 8 years ago

#23

The data you posted is mixed for weekend and week days. That's actually misleading data from barc. Not sure if weekend ratings are much higher than KKB's weekday ratings.

Quote

Praveen

@Praveen_MSD

Navigator

Posted: 8 years ago

#24

How do BARC Collect Data :

Audio Watermarking embeds audio watermarks in video content prior to upload and broadcast. These watermarks are not audible to the human ear, but can easily be detected and decoded using dedicated hardware or software.
The watermark is broadcast along with the content.
As viewing details are recorded by the BAR-O-meters, so are the watermarks.
The raw data is cleaned, merged with the channel, program, language and broadcast schedule details. Universe Estimates are applied to get viewership data.

This gives content owners unprecedented visibility into when and where their content is broadcast, who has viewed it, etc.

As the watermark is part of the content, any attempt to destroy or remove it will also ruin the quality of the material in which it is embedded. This increases the integrity of the data generated by BARC India's ratings.

Source : http://www.barcindia.co.in/collect-data.aspx

Quote

Cerealgirl

@Cerealgirl

Rocker

Posted: 8 years ago

#25

Barc's data will be more believable if an unbiased third party group described the process.

Quote

@LAV2725

Rocker

+ 3

Posted: 8 years ago

#26

@praveen

Has BARC been able to cover all Indian regions and households that depend on usage of different types of cable or dish tv or setboxes linked to service providers who work with the broadcasters?

Edited by LA2725 - 8 years ago

Quote

Naina

@Naina-

Sparkler

Posted: 8 years ago

#27

Ufff *huge sigh*

No worries Praveen Bhai. Thanks for keeping us updated on the trps :) we totally appreciate it!

Edited by Naina- - 8 years ago

Quote

Praveen

@Praveen_MSD

Navigator

Posted: 8 years ago

#28

Originally posted by: LA2725
@praveen
Has BARC been able to cover all Indian regions and households that depend on usage of different types of cable or dish tv or setboxes linked to service providers who work with the broadcasters?

LA..!! Here is the recent interview of Partho Dasgupta, CEO, BARC India... Check out this link...

http://www.indiantelevision.com/television/tv-channels/viewership/industry-needs-to-understand-on-ground-changes-in-distribution-not-question-flux-in-data-says-partho-dasgupta-170505

Check this too...

http://www.business-standard.com/article/companies/barc-to-provide-digital-measurement-117041000879_1.html

Edited by -PraveeN - 8 years ago