Posted:
http://www.india-forums.com/tellybuzz/buzzin-hot/38433-we-are-forced-to-drag-the-stories-as-the-viewers-are-still-watch.htm
This gives proper insight into the world of producing a daily soap. How hectic it is to come up with a "Quality" show unlike good old DD days wen epis were not more than 50 max 100 and weren't "daily" soaps.
The hightlights of the article were...
"We are forced to drag stories because the viewer is watching. No maker will make anything that is not accepted by the audience."
"The BARC system is including new regions and households which results in varying ratings at intervals, due to many factors. Therefore, currently, no one can claim to be the topper from ratings.
More than relying solely on the ratings, one has to analyze one's own creativity."
"Now the shows that are coming, will have run time of a year or two but not years after years, unless you have that novelty in the storytelling and have that kind of material to keep the audience hooked, for the next 500-600 episodes.
The factor of an 'already watched' concept, has come in at a very early stage for the viewers. Unless one comes up with a completely different plot, they can't go on with/risk making a long show, as other than historical shows, it is very difficult to keep the freshness of the show."
"Most of the research and marketing teams are tied up with channels. I don't think producers are equipped with research teams, yet the trends are mostly broken by the producers, instead of the channels because of personal observation and the need to change."
"One needs to keep trying as there is no methodology to understand the current trend"
This gives proper insight into the world of producing a daily soap. How hectic it is to come up with a "Quality" show unlike good old DD days wen epis were not more than 50 max 100 and weren't "daily" soaps.
The hightlights of the article were...
"We are forced to drag stories because the viewer is watching. No maker will make anything that is not accepted by the audience."
"The BARC system is including new regions and households which results in varying ratings at intervals, due to many factors. Therefore, currently, no one can claim to be the topper from ratings.
More than relying solely on the ratings, one has to analyze one's own creativity."
"Now the shows that are coming, will have run time of a year or two but not years after years, unless you have that novelty in the storytelling and have that kind of material to keep the audience hooked, for the next 500-600 episodes.
The factor of an 'already watched' concept, has come in at a very early stage for the viewers. Unless one comes up with a completely different plot, they can't go on with/risk making a long show, as other than historical shows, it is very difficult to keep the freshness of the show."
"Most of the research and marketing teams are tied up with channels. I don't think producers are equipped with research teams, yet the trends are mostly broken by the producers, instead of the channels because of personal observation and the need to change."
"One needs to keep trying as there is no methodology to understand the current trend"
Kyunki Saas Bhi Kabhi Bahu Thi 2
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