India uses cinema to tell its stories, we use TV, says Kashaf of ZG

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Posted: 11 years ago
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India uses cinema to tell its stories, we use TV, says Kashaf of Zindagi Gulzar Hai'

Indo-Asian News Service | July 14, 2014 1:24 pm
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"India uses Bollywood, rather cinema, to tell its stories. It is one of the largest filmmaking nations in the world and so your talents get to tell stories about politics, love and drama through films. In Pakistan, our medium is the small screen. "India uses Bollywood, rather cinema, to tell its stories. It is one of the largest filmmaking nations in the world and so your talents get to tell stories about politics, love and drama through films. In Pakistan, our medium is the small screen.

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"I'm glad that the shows are having a positive impact on people in India - it's the same effect that they had on people here (in Pakistan)," she said.
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Having immortalised strong women-oriented roles on TV screens across the border, young and multi-faceted Sanam Saeed, known to Indian audiences as Kashaf Murtaza of "Zindagi Gulzar Hai", says that while India makes the most of its filmmaking capacity to tell stories, the medium in Pakistan is TV.

The 29-year-old is ecstatic and "grateful" that "Zindagi Gulzar Hai", one of the most popular ongoing shows in India, has turned out to be the "first drama to have broken the ice across the borders in current times", Sanam told IANS in her distinct baritone over the phone from Karachi.

"India uses Bollywood, rather cinema, to tell its stories. It is one of the largest filmmaking nations in the world and so your talents get to tell stories about politics, love and drama through films. In Pakistan, our medium is the small screen.

"We don't make many films, and hardly have theatres. A majority of people seek entertainment while sitting at home and TV gives it to them, so we excel on that part," Sanam said, stressing that since their command over language and gift of the gab are "strong", they have some prolific writers.

Shows from Pakistan are high on content and quality and Indian audiences are gradually coming face to face with them courtesy new channel Zindagi - Jodey Dilon Ko, a first-of-its-kind initiative, beaming entertainment and content from that side of the border here.

The line-up on Zindagi channel bears testimony to Sanam's contention.

Her own show "Zindagi Gulzar Hai", based on prolific writer Umera Ahmad's novel of the same name, is a romantic drama focussing on women, portraying equality of the girl child and importance of a career for women.

Another show "Aunn Zara", now over thanks to the finite nature of most Pakistani shows, was based on Faiza Iftikhar's novel "Hisaar-e-Muhabbat" and caught the viewers' eyes as it dwelt on family ties and strong female characters.

There's also "Kaash Main Teri Beti Na Hoti" highlighting the struggles of the underprivileged and "Kitni Girhain Baqi Hain", a gripping line-up of tele-films focussing on women from various walks of life.

As an artiste, Sanam, who was born in Britain and shifted to Karachi with her family when she was six, prefers to pick parts which depict a woman's struggle.

"I've seen the effect some of my shows have had, and so I like characters that can be role models for young girls, roles that can help to change people's perspective."

By "people", you mean?

"The masses.

The middle-class masses. The upper middle class here still has options for entertainment. We have internet, Hollywood and books. But for the majority and the masses, there is only TV," said Sanam.

"A lot of them sit at home and watch TV as they can't afford other forms of entertainment. So, we try to do shows which have inspirational value," added the actress, who has played a troubled wife in "Mera Naseeb", a Pakistani British woman in "Mata-e-Jaan Hai Tu" and a Syrian Christian single mother in "Talkhiyan".

Sanam started out by being a model, following which she became a video jockey, did theatre, tried her hand at stand up comedy and is also a singer, apart from being an actress in TV shows and films.

She says three of her past shows will be beamed on Zindagi channel soon.

In a recent interview, veteran Pakistani actress Samina Peerzada, who plays Sanam's mother in "Zindagi Gulzar Hai" told IANS that she is glad that through these shows, India is getting to see a side of their country so far eclipsed by negative news coverage.

Sanam has another view.

"I don't understand why we are considered different. We were one nation. We are not different. In fact, there is so much similarity between us culturally, in terms of food, clothes, family, bonds and language. So, I have never been under the impression that we (India and Pakistan) are different. Nevertheless, I'm glad that the shows are having a positive impact on people in India - it's the same effect that they had on people here (in Pakistan)," she said.


https://indianexpress.com/article/entertainment/television/india-uses-cinema-to-tell-its-stories-we-use-tv-says-kashaf-of-zindagi-gulzar-hai/


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TheRager thumbnail
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Posted: 11 years ago
#2
Thanks for sharing. Good to see the artists of ZGH getting publicity in Indian mainstream media. Today there was an article on Samina Peerzada in DNA who plays Rafia in ZGH.
jodah thumbnail
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Posted: 11 years ago
#3
thanks for sharing sanam is muti-talented no doubt ⭐️ wow she is a singer too no wounder she had a beautiful voice
just love sanam saeed ❤️
BlackJack. thumbnail
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Posted: 11 years ago
#4
Both sanam and Fawad are singers... i guess they were together in some Coke Studio episode too...
TheRager thumbnail
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Posted: 11 years ago
#5

Bridging the Gap

By Kota Saumya

Published: 14th July 2014 10:29 AM

Last Updated: 14th July 2014 10:32 AM

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To say the show Zindagi Gulzar Hai (ZGH), that airs on the new channel Zee Zindagi, coming from across the border has become really popular in India would be an understatement. Going by the tweets, status updates on social networking and micro-blogging sites, it is easy to see why the show has managed to garner so much popularity.

The show follows the love story of Kashaf, a strongly opinionated girl from a lower class background and Zaroon Junaid, a frivolous young man with an affluent upbringing.

What sets this one apart is the realistic setting and talented actors who have managed to connect with audience not only in Pakistan but here as well. Sanam Saeed who played Kashaf in the series couldn't be more happier with the success of the show in India.

"It's amazing to see the response. First of all, the kind of promotion done was amazing. I had friends travelling and those who live there who called up home excitedly saying that the billboards are everywhere. It is exciting to see our work up there. I'm really happy that we have bridged the gap creatively if not in any other way between India and Pakistan. I'm very proud and humbled to be part of that movement," says Sanam who has tried her hand at just about everything - acting, modelling, singing, theatre and also VJing in Pakistan.

With great acing chops to boot, her role as Kashaf in ZGH got her so much appreciation that people started addressing her the name of the character. "It's been two years since the show ended and even now people address me as Kashaf," laughs Sanam who is full of praises for her co-star in the show Fawad Khan. He also enjoys immense fan following after having acted in shows like Humsafar back home.

Ask her if she was nervous about acting opposite him following the immense success of Humsafar and she says, "I was nervous since I had to live up to the expectations of the audience. In terms of working with Fawad, when I met him I was pleasantly surprised that he is very polite and down to earth and good to work with."

Sharing one instance while shooting with him, she recalls, "In Pakistan, we don't really have a lot of sets, so we mostly shoot in real locations like people's homes and even public places. So we were shooting at the Indus Valley School of Art and Architecture and the girls would just come to watch Fawad. He had just finished the show Humsafar. It was something like the Axe effect advertisement where there would be swarms of girls who would come to watch him and take pictures. So that was quite entertaining."

With many actors from Pakistan like Humaima Malik, Imran Abbas and Fawad khan set to make a Bollywood debut, does she also harbour any ambitions of foraying in the industry?

"Right now I would like to see how all the dramas from here fare in India, the whole course and how the people react and then maybe later think about it. I would love to do a movie for a cause in India like something that bridges the gap," says Sanam on a parting note.

Zindagi Gulzar Hai is being aired on Zee Zindagi.

http://www.newindianexpress.com/entertainment/television/Bridging-the-Gap/2014/07/14/article2328746.ece

disha15 thumbnail
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Posted: 11 years ago
#6
Sanam has always taken up tough and bold characters. Really admire that about her!
Jenny_lover thumbnail
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Posted: 11 years ago
#7
tfs
nice interview of Sanam saeed
Fawad and Sanam both r multitalented
now I want an interview of FAK
-Sadiaa- thumbnail
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Posted: 11 years ago
#8
Lovely IV !! Just loved it
TFS
light_year thumbnail
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Posted: 11 years ago
#9
When will fawad give interview. Auann and kashaf gave ab zaroon ki bari hai...
TheRager thumbnail
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Posted: 11 years ago
#10

Originally posted by: light_year

When will fawad give interview. Auann and kashaf gave ab zaroon ki bari hai...


UTV I think has tied FAK's hands. 😆

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