why do we tag gombi in edt? phokat mein he hangs around in top list. Though last week he splurged on ‘exclusive’ and ‘oh we spotted him’ kind interviews w/ if, tC, buzz etc :)
So this week aa gaye bade bhaiya on top list.
AK looks like has followed SB’s footsteps in bu..errm.. ‘enriching’ the count.
Sure these actors / their marketing teams not know simple SM rule if ‘ratioed’ reach! if monetized their account will sell for chindirate.
Because reach is ‘bot’ed.
A simple measure of fancount-post likes-comments is what works in 2022 SM post Muskmagic.
For eg.
Let’s see on each star’s solo last posts atleast a day old to measure reactions of real accounts:
follower count -likes- comments.
Dhara:1m-11942-96
Rishita: 447k-3811-45
Shiva: 363K-28954-668
Raavi: 352K-25571-1062
DaveTheSteve: 293K- 5610-63
Gombi: 243K-2490-53
Krish:102k-1381-55
Some might have more follower counts- but reach? Naah. Reach ratio is better for Raavi, Shiva & Krish. They have better connect. They are better influencers.
Leadben-Punben duo is worst. Gombi-Dave in same boat here as well.
(this was explained in news chanel here by a Social media honcho post musk Twitter buzz started. He categorically pointed how perception of more followers = more reach is followed by celebrities. And how ‘bot-troll companies, predominantly overseas’ dump mutating follower counts for celebs. They do profit a bit in terms of perception & local endorsement assignments.
Though big companies, marketing platforms know the ‘ratioed’ reach data.
They don’t go by follower counts.
It’s not about followers. It’s about engagement.
Edited by spdp - 3 years ago