With this, Playtime Creation's long-running show Teen Bahuraniyan which started off as a prime time show, and was recently moved to the afternoon slot of 2pm will be shutting shop.
Confirming this news to Telly Buzz is Hemal Thakkar of Playtime Creations, "Yes the show is going off air, but no producer can say why it is shutting. I can only say that it has a proper ending, and we are satisfied as the serial has done well for quite a long time".
Our source from the channel also confirmed that, "Vivah will be taking the 2pm slot of Teen Bahuraniyan from January 12th".
With this info, we talked to Shyamashis Bhattacharya, of Shakuntalam Telefilms to know about the launch date of Maa, and he further confirmed saying, "Maa will launch on January 12th and the 7pm slot on Zee".
We tried talking to Ajay Bhalwankar, Programming Head, Zee, but he was unavailable for comments.
Well, going by the trend set by Teen Bahuraniyan, it now looks like Vivah might also be inching towards its end..
Reporter: Rachana Trivedi, Ranjini Nair
Author: Rachana Trivedi