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STAR One to dump youth content and opt for family drama?

It is speculated that STAR One may go in for an image change. It will no longer be a youth channel but join the other GEC channels and serve social and family dramas.

2009-10-23T19:06:00Z

Star One shows which have been centering around youth based subjects have not clicked too well with the masses!! While COLORS, the #1 General Entertainment Channel sits cozily with a soaring GRP of 314, Star One lags far behind with a GRP of a meager 51.

According to our source, "The channel is now looking for a major reconstruction in terms of its programming. This includes plans of considering the closure of youth based shows Dill Mill Gayye and Love Ne Mila Di Jodi".

It is heard that the Shakuntalam Telefilms show Love Ne Mila Di Jodi has recently been served a notice to better its ratings. However, when we called Chandana Sharma, the lead girl of the show, she denied the news.

Producer Shyamashis Bhattacharya, Shakuntalam Telefilms too denied having received any notice and said, "Lots of high points are coming up in the story, with which hopefully the ratings will go up".

Coming to Dill Mill Gayye, sources say that this long running medical drama might wrap up in December. Earlier, it was suggested that the creatives may attempt to resurrect the once highly popular Cinevistaas show with the return of Karan Singh Grover. But with his recent bad publicity owing to the problems in his personal life, the channel is skeptical if he will again click with the audience. Also, chances of Karan and Jennifer Winget working together look dim after all that happened between them.

An insider who is part of Dill Mill Gayye, on terms of anonymity said, "It is fine if the channel wants to take off the show. It has lived its life, but you cannot blame it on the TRP, as the channel's ratings itself don't rock".

Another insider further added that no decision has been taken as of now, but if the ratings of Dill Mill Gayye don't improve, then anything can happen.

It is also speculated that the channel is looking for a complete image change. "In place of the current youth based content, the channel may opt for social and family drama based shows which are popular with other GEC. In such a scenario, even the new property Hum Dono Hai Alag Alag might end. The only show that might survive the purge is Miley Jab Hum Tum, as it is doing well, and of course the newly introduced show Jaane Pehchaane Seh Yeh Ajnabbi".

Another source said that the reason why the above college based show rocks is the freshness of the story and the college back drop, which is nowhere to be seen on television.

Well, let's see whether the existing shows on the channel manage to pass the acid test or not!!

Reporter and Author: Anil Merani
 

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Jennifer Winget Karan Singh Grover Hum Dono Hain Alag Alag  Love Ne Milla Di Jodi  Dill Mill Gayye  Miley Jab Hum Tum  Star One 


Comments (233)

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KsgJennyAngel
KsgJennyAngel 9 years ago KaJen plz work together missing Armaan & Riddhima so much.
mohit21
mohit21 10 years ago ATLEAST WE SHOULD HAV CHANNEL BASED ON YOUTH RATHER SAAS BAHU SERIAL
LNMDJ ENDED SO QUICKLY EXTENDED TO 400 EPISODE RATHER THAN JUST 180
WONT FORGIVE STARONE FOR PULLING LNMDJ INTRODUCING A NEW CRAP LIKE GEET2010-05-29 14:01:13
crazy4KASH_AR
crazy4KASH_AR 10 years ago we want star one to get back KSG in DMG and re-unite AR
soniaisdabest
soniaisdabest 10 years ago OMG how can they say that!!! Of course KSG will 'click with the audience' hellooo it was KSG who made DMG a hit!!! Stupid CV's just take DMG of air, no one watches it!! It isn't worth watching anymore since you decided not to bring KSG back!!! SHAME ON YOU CV's for using KSG!!!
fiza91
fiza91 10 years ago This content is hidden.
Pooj@
Pooj@ 10 years ago NAHIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII

Plz aisa MAT karna!!!!!!! I love DMG LNMDJ HDHAA JPSYA anything and everything....why are they so eager to transform themselves into just another channel????
savnifan
savnifan 10 years ago i like lnmdj these dayzzzzz!!!!!!!!!its really rocking!!!!!!!!!!
now a dayzz its even better than dmg and mjht!!!!!!!!!
ishika_sajan
ishika_sajan 10 years ago i think know they've turned mjht also like daily soaps!in every epi someones cries!and now there is a nupur in sajan!
Asad-Kii-Arzoo
Asad-Kii-Arzoo 10 years ago Star1 i know u r in a loss coz of CVs recent happenings....n u doing great 2 end dmg..but dnt replace other shows...plzz end dmg n Ye Ajnabee..other shows MJHT,LNMDJ r promising dey rock.....bring other youth shows frm 8-9pm..well bring yputh shows frm 8-9pm i mean coz dmg n Ajnabee is nt a youth based-show...
rupi b
rupi b 10 years ago i would watch if karan and the others came back and i think so would a lot of others!
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