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Posted: 3 months ago

Since ghajni released we became obsessed with numbers, then with big holiday dates. Its a game of big opening day and week. Many films in the last 14-15 years opened huge on big holidays and many went on to have multiple holidays in its first week itself. 


I listed 3 films, let me know, if you other films in mind.


Ek Tha Tiger had the one of best release dat. Opened on 15th Aug Huge holiday and it had Eid ul fitre on its 5th day. Its a massive boost for the film. It had an awesome chance to become a 200cr but fell short.


Likewise next year, CE which was supposed to clash with OUTIM2, in the last minute it came solo on EID day. Massive day-1 collections followed by  15th AUg on its 7th day. Despite of Outim2 coming on 15th Aug, CE has huge momentum and it literally crush it. Ultimately it became the highest ever grosser in hindi cinema.


A year later , Bang Bang came on 2nd oct. Despite of it clashing with a smallish film it lots of holidays. Like Dushera and Bakri Eid. It had great chance to become a 250cr grosser.

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Posted: 3 months ago

Sultan had a mid week Eid release in July 2016. An Eid was different date in different places. It made 30 crore each of its first five days. Then it had 200 crore first week. ♥️. Sure all that has been broken a few times now. But that time it was so hype