While Bigg Boss 7 worked a treat for Colors in the UK ratings, fictions have not performed as well since the channel went free-to-air last year...until now!
According to exclusive data obtained by BizAsia, Sasural Simar Ka' on Colors delivered the biggest ever ratings for a fiction show since Colors went free-to-air last September. Fictions have been hovering around an average 20,000 - 30,000 viewers per day, however, last night's episode of Sasural Simar Ka' at 19:30 pulled in 60,500 viewers - peaking at 66,900 viewers. Madhubala' also did better with 38,700 viewers at 20:30. Balika Vadhu' at 20:00 brought in 25,400 viewers and new drama Rangrasiya' got 21,500 viewers.
On Rishtey, Laagi Tujhse Lagan' delivered a high of 133,100 viewers at 20:30, followed by Parichay' with an impressive 128,600 viewers and Na Aana Iss Desh Laado' with 61,100 viewers. -
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