confused

i have never been a fan of indian serials, just came across qubool hai video by chance a month back, and started liking it. the character zoya and asad reminded me of pakistani serials like ankhai, tanhaiyan etc. although a few things were over the top like razia scheming and all which i guess is very typical of indian soaps. but it as still bearable. but for the past few episodes i am confused with the way show is turning up and the way main leads are being sidelined and their sequence looks a bit rushed. it seems that the makers are confused as how to go about the story. in my opinion, instead of complicating the story and using such cheap tactics to bring twists, they had so many possible and interesting tracks they could have used as the USP of this show.