It is not public but it is BJP, Sangh Parivar who have been attacking Bollywood, ads, businesses, academia, NGOs, minorities, progressives, media for ages now.
You can clearly see which IDs and verified accounts spread propaganda against Bollywood and which channels on TV spread hate against Bollywood, unis, writers etc.
Who do you think Republic, Times Now, verified IDs like Shefali Vaidya are affiliated to? Which channels give platform to Kangana, Anupam, Vivek?
Bajrang Dal prevented Alia and Ranbir from going to temple.
You can see RW YouTubers also spreading propaganda against Bollywood. It is NO WAY a natural public reaction but sustained manufacturer propaganda by RW from last several years way before SSR died. SSR was also bashed for doing Kai Po chhe, PK, Kedarnath, and saying he wanted to remove Rajput from his surname after seeing Karni Sena attack Bhansali.