Revealed:The REAL Reason Behind Colors' PRIMETIME Shows' Timeslot Changes

Colors channel is planning for a major change soon, where it has an array of shows set to go on-air soon. While the Siddharth Shukla-Jasmin Bhasin-Rashami Desai starrer, 'Dil Se Dil Tak' still doesn't have a timeslot, the upcoming show, 'Ek Shringar Swabhimaan' is all set to roll.

The promos of the show have gone on-air and the timeslot allotted to it is the 9:30 pm slot, currently occupied by 'Swaragini'. However, even before the show goes off-air, the viewers must have noticed that how 'Swaragini' has been airing 10 minutes lesser, while 'Kasam Tere Pyaar Ki' airs at 9:50 pm and 'Bigg Boss Season 10' airs at 10:20 pm.

According to sources, this is because 'Swaragini' has a culmination shoot locked and there are no plans of extending shoot till 'Ek Shringar Swabhimaan' starts to boom. Hence, the early airing is intentional and will continue till 'Ek Shringar Swabhimaan' goes on-air.

Hence, if you feel that why are you watching less footage of your shows, make it a point to switch on your sets ten minutes earlier.