Christopher Nolan's 'Tenet' Is The Hope To Get Audiences Back To Theaters & Revive Them

Tenet is more than a movie. It’s the spark that cinemas are counting on to ignite a moviegoing revival in the U.S. and beyond.en

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The New York times

Considering how almost every mega franchise film has gone in to push their release dates several months ahead, in fact in some cases more than a year ahead; Christopher Nolan hasn't budged.

Any Nolan movie is usually confirmed to be a blockbuster and rake in big money at the ticket windows. But given the current situation, it is rather surprising that Nolan's upcoming film Tenet isn't budging from it's July 17th date.

In this case, Tenet is more than a movie. It’s the spark that cinemas are counting on to ignite a moviegoing revival in the U.S. and beyond.

"Chris really would like to be coming out with the film that opens theaters,” Imax CEO Richard Gelfond said on a recent earnings call. “I don’t know anyone in America who is pushing harder to get the theaters re-opened and to get his movie released than Chris Nolan.”

And that’s certainly the message that Nolan has relayed to the exhibition community. He has pledged to finish the film’s extensive post-production and visual effects work in the coming weeks and is fully committed to delivering the picture in time for its mid-July release date, despite the fact that social distancing has left many crew members fine-tuning things remotely.

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