B.A.G Films launches entertainment news channel

New Delhi, March 27(IANS) Bollywood buffs can look forward to getting instant updates about their favourite star with the launch of entertainment news channel E 24 of B.A.G Films & Media Ltd. here Thursday.

'E 24 is an entertainment news channel with a focus on tinsel town, which in itself would spawn an all-new genre in the cluttered TV scenario,' Anuradha Prasad, managing director of B.A.G Films, said in a press statement.

She added that the channel would cater to the audiences' need for latest updates on their favourite stars, movies, Bollywood events and star lifestyles.

B.A.G Films' media division Broadcast 24 earlier launched a 24-hour Hindi news channel, News 24, and a radio station, Dhamaal 24.

Their latest offering E 24 will be available across all delivery platforms including DTH, mobile TV and web streaming.