Balaji Telefilms' Bandini on NDTV Imagine has showed a consistent growth in numbers from the time of its launch. And now, the show has reached new heights by being the #1 show of the channel with a TRP of 2.1 this week.
We talked to Sandiip Sikcand, Creative Director of Bandini who quoted, "The numbers speak for our work; and this is all because of the efforts put in by the entire team. Bandini has been a baby to us, and we are devoted to the show. The show has a great potential and this is just a beginning. We have reached the 2 TRP mark, but we are confident of getting to the 3 TRP mark very soon".
On the next interesting track in the show, Sandiip said, "There will be a revelation of Dharamraj's past which will give a totally new meaning to the Santo – Dharamraj chemistry. You have to watch this story track as this is something that has not been shown on television before".
We sent a text message to Shailja Kejriwal, Exec VP Content, NDTV Imagine, but did not get a reply from her.
Well, with this continues the battle for numbers..
Reporter and Author: Srividya Rajesh