Why do non celeb star kids get so much attention?

I will ask this question again. Why do people like Ibrahim, Suhana, Sanjay Kapoor's daughters, Khushi, Taimur etc get so much attention from the media? Why? 

Because we give them that 

That's why I agree with Manoj Bajpayee. He said that media make stars out of a two-year-old child and what message are they sending to other common kids in India? That just bc you were born in a normal family, you don't matter to us?

Media attention and pap culture has become manifold since the yr 2008 I think..

Earlier celeb kids were not papped so much.. but ever since Abram, Aamir’s son, Taimur, etc were born.. these celebs started promoting their young kids in media to keep themselves relevant..