Posted:
Is colors really facing a financial crunch or it did not want to support any award function this year.
What does this mean, any show with a trp less than 2 is not doable that goes for all channels ?? Awards really do not matter as the same shows gone for ever year after year. If some show comes with a bang and goes with a bang, it so difficult to digest that no one wants to attend. For Zee gold, everyone was making a beeline for it.
Colors is thinking all this is a bad dream, some shani phase , Sitara , tantra and the new shows with drama and strong characters will give them trps and next year they will come forward do charity work ie sponsor all award functions
Coming to this year's ita i thought it is some information technology awards where they everyone just ones on talking on stage for hrs and then it is done.
The hall was small. Limited invitations. I think ita officials were also cheated and they had to go running for sponsors. Finally Star Plus accommodated and graced it in decent manner.
Glad that Star Plus closed the most awaited award function of the year with some self respect.
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