Actor-producer John Abraham, also brand ambassador for Skybags, is on a look-out for a creative designer for the next collection of the luggage brand under a digital campaign called "The Skybags Canvas Project". He says he is excited to witness myriad ideas with vibrancy.
"I am excited to partake in this fantastic online initiative. 'The Skybags Canvas Project' is a terrific way for people to engage with the brand and I'm eager to see what vibrant and bold prints along with creative designs the participants come up with," John said in a statement.
The activity is an online competition for anyone creatively inclined to design a vibrant pattern for a new collection of luggage from Skybags.
Contestants need to upload their entries on site -- www.skybags.co.in -- or on Facebook and generate maximum 'likes' from their friends and followers on social media until Feb 28. The campaign started Friday.
All entries will be personally reviewed by John and Vasant Dewaji, vice-president - Design and Development, VIP Industries.
The winner will also win a two-wheeler, while the runner-up will bag a domestic holiday package for two.