New Delhi, April 23 (IANS) The team of 'Housefull' has come up with a unique strategy to promote their venture - the cast of the film will spend a day each with four fans in different cities.
Akshay Kumar, Deepika Padukone, Lara Dutta, Arjun Rampal, Riteish Deshmukh and Jiah Khan will travel across four cities - Kolkata, Ahmedabad, Delhi and Mumbai for the promotion.
'The cast will be on an adventurous journey across the four cities and this will give the audiences a chance to interact with them on a personal level. The team will be visiting four lucky households and spend an entire day with them,' said film's producer Sajid Nadiadwala in an statement.
Eros International and Nadiadwala have collaborated with NDTV as its media partner for the activity.
'The response to the 'Housefull' contest has been great and we're getting lots of happy mails from fans who look forward to meeting these stars,' said a spokesperson from NDTV.
Releasing April 30, 'Housefull' is a light-hearted film about people getting caught in situations triggered by a lie.