Actor Ranveer Singh launches his 1st animated series 'Blazing Bajirao'

Ranveer Singh launched his webseries 'Blazing Bajirao' along with a figurine and it's poster...

Published: Saturday,Nov 07, 2015 15:08 PM GMT-07:00

Varsha

Director Sanjay Leela Bhansali's upcoming historical romance film "Bajirao Mastani" will be released on 18^th December. In an attempt for a distinguished promotional strategy, the marketing team along with Eros Now has come up with an animated web series named "Blazing Bajirao" to get the audience well acquainted with life and history of lead characters Bajirao- Mastani.

The launch of the web series will be followed with the launch of Blazing Bajirao game which focuses on Bajirao Peshwa's hunt for epic love and glory.

On the eve of its launch, actor Ranveer Singh who appeared to be in complete unique attire as of a Peshwa unveiled the 6 foot tall life size figurine of "Bajirao Mastani". The actor who was pretty amazed with his figurine as 'Bajirao' shared about its web series.

He says, Blazing Bajirao is an attempt to tell our young audiences about the legend of Peshwa Bajirao. Bajirao was a master strategist and a warrior and this web series highlights the various facets of his personality and the skills he possessed. Blazing Bajirao gives you important historical nuggets on him, but in a cool, creative and engaging way."

Bajirao's figurine will be placed at all leading multiplexes so that the audience would have the privilege to click a selfie with it.The actor also launched the poster and a T-shirt of its digital series.

Ranveer was accompanied by Mr. Rishika Lulla Singh (CEO-Eros Digital) at the event. He shared the idea behind launching the animated series Blazing Bajirao' and its figurine. He says, the idea was developed by our creative team to build a curiosity among the audience. We tried taking the traditional marketing method to a new level. Today, as we release the 1^st episode of Blazing Bajirao, every Friday our audience will get to see a new episode of the web series on our YouTube handle Eros Now' ".

Well, it's quite clear that Ranveer is really working hard to make Bajirao Mastani, a grand success.

We wish the actor all the best for his endeavor.